Pinning in the pecs will definitely help.
Have you tried doing more isolated lifts.
For example do maybe the dumbbell press but do it in only a half motion that targets (that you feel the burn) specifically the inner chest area first.
Then after you've hit the inner chest area first go about doing your regular chest workout.
What this does is weakens and tears the pecs in the area you want to develop and because you did it at the beginning of your workout you will feel all the other workouts you do that really hut that area more thoroughly.
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